Bassike’s aesthetic is everything you wished you were: dependable, good-looking, confident but not over the top, and relaxed. 95% of the Bassike collection is made in Australia and their pieces are specifically designed to be low-fuss, easy to maintain and to improve with age.
When they launched their luxurious basics label just over ten years ago, Deborah Sams and Mary-Lou Ryan had a lofty ambition: to become one of Australia’s iconic brands. Using a mixture of soft, organic cotton jersey, under-the-radar strategy and a lot of hard work and dedication, they have managed to pull this off – and some.
Made in Australia